Goto Maki – Lady-Rise [Digital Single]

February 24, 2009 at 9:15 pm (Goto Maki) (, )

maki

Only a month after her last digital single, Fly away, Goto Maki released her second digital single, entitled Lady-Rise, on 02.25.09. She collaborated with Sakurazawa Erika, a Japanese manga artist, and created the song after reading a few of her comics.

Lady-Rise picks up where Fly away left off, keeping a hot uptempo dance sound that will have the listener dancing along. The song starts off with an addictive pop instrumentation with a few rock elements thrown in here and there to give it that extra edge and already the listener knows it’s about to be great. Then Maki sings the first verse and her vocals are strong and they really portray the cool edge of the song. Probably what makes this song so memorable is the chorus. When she sings “Lady Rise,” it really stays on the listener’s mind because Maki gives some very good vocals. There’s always one line in the chorus and Maki sings in a kind of cute voice, which makes it stand out from the rest of the section. The part before the final chorus consisting of vocalizations and all English lines is a nice little break as the instrumentation mellows out for a moment. The vocalizations do sound a little strange but overall, it makes for a nice transition into the chorus. Lady-Rise is definitely one heck of a song, even better than Fly away. It kind of takes a cue from How to use SEXY with an avex sound, which is definitely the path she should be taking in her career.

In order to promote the single, a PV for Lady-Rise was made. Just like the song, the video also takes a page from How to use SEXY as we get to see Maki be both girly and sexy. The video begins with a girl (we only see her silhouette) walking through town (I’m assuing this has a connection with the manga story) and she eventually meets a man. Then we cut to Maki behind a pink background and she looks absolutely fantastic with the hair extensions and sexy black outfit. This is really the look she should be keeping since she pulls it off so well. She shows off her sexy moves here and there seems to be the element of feminine power through sexuality. Sexuality can always be portrayed as sense of control and self-acceptance and that’s what the video seems to be going for: Maki in control. There are various other scenes of Maki dressed in pink and black as she prepars herself to look good (presumably to meet the man seen at the beginning of the video). There is also a scene of Maki cutting her own hair so that she sports a new look at the end, a more refined and classy one. The video ends with Maki walking and meeting the boy (which ties it back to the beginning silhouettes).

Single Ranking: A +

Maki certainly brought the fire with her second digital release. It’s fun; it’s sexy; it’s Maki. It’s even better than Fly away with a more addictive instrumental and Maki gives more great vocals to entice the listener. What’s next for Maki is yet to be seen but hopefully she’ll be releasing something physically rather than digitally again.

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4 Comments

  1. Selryam said,

    Ah, I’m glad to see I’m not the only one that thinks Lady-Rise was better than Fly Away. It was a good song, but Lady-Rise was exactly what I was hoping Maki would release when she left the Hello! Project.

    A physical release soon would be great, but I can see the SWEET BLACK promotional campaign being extended beyond two tracks, so… Who knows. We can only hope.

  2. amaiyume said,

    yeah I agree. Like How to use SEXY was perfect from start to finish so it was the type of music that I was hoping she would do. Maki’s just good at doing the sexy thing so Lady-Rise was nice to hear because it’s a return to that style

    I’m tired of this crap avex!!! PHYSICAL RELEASE NOW!!! Well maybe they’ll do like another SWEET BLACK song in March and then do like a SWEET BLACK mini album in April or something?

  3. Selryam said,

    Yeah, that’s kind of what I was thinking… A SWEET BLACK mini-album seems even more likely after having two singles under the moniker… It’d be nice if her first album wasn’t a SWEET BLACK feat. Maki Goto collaboration, but either way, it’s pretty much exactly like her solo careers intended sound, anyway… Who knows what to think?

    Side note: Maki should never have cut her hair, it makes her look so much sexier than her shorter hair.

  4. amaiyume said,

    Yeah. I mean after the long wait of her getting onto avex and then being totally, I’m just happy that she’s releasing something. And as far as I’m concerned, SWEET BLACK doesn’t even matter since it’s basically just Goto Maki…

    And I 100% agree. Long hair = NECESSARY

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